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More people prefer watching videos rather than reading text. That is why you absolutely must develop a video marketing plan and create videos as part of your marketing strategy. Also, there is no denying that YouTube is one of the most popular search engines around. Many beginner marketers don’t even realize that it is a …
Video will account for 80% of consumer traffic on the Internet by 2019 according to Cisco. That’s a 64% increase over 2014. One marketing survey conducted in 2016 concluded that 83% of marketers surveyed said time constraints and resources were the major reasons they didn’t create more marketing videos and begin any serious video marketing …
Running a successful video marketing campaign is a science, or close to it. Avoiding video marketing blunders should be relatively easy, but it happens. All too often, video marketers concentrate on one or two aspects of video marketing. They focus on the production while ignoring distribution challenges, or vice versa. Running a successful campaign involves …