4 Easy Ways to Generate Free Traffic to Your Product

Driving traffic to your website is crucial; generating free traffic to your website or product is gold. Internet marketers are constantly considering ways to make money from promoting and selling their information products on the Internet. It’s not surprising they hesitate at the thought of shelling out hundreds, if not thousands, of dollars on an advertising budget in order to drive traffic to their product or website.

But fear not… selling information products doesn’t mean you need to spend even one penny on promotions if you can’t afford it or if you just don’t want to. Let’s talk about four easy ways to generate free traffic to your product on the Internet without spending a dime.

4 Ways to Generate Free Traffic

1. Press Releases

In the real world, when a company or business wants to advertise their product launch, they traditionally use a press release to circulate to the media. In the online world, you can do the same thing.

When you have a new product launch and you want to get the word out, you can do so by visiting a site like Free Press Release or Online PR Media. Both offer free and low-cost paid options. Either way, you can write and submit a press release that will be viewed and published by online media outlets.

Of course, you need to make sure that your press release is written in such a way that makes it newsworthy and leave out the hype of your sales copy. By honestly conveying the benefits of your product you’re likely to get more traffic to your product website than if your press release sounds like it was written by a used car salesman.

2. Article Directories

Another free option for generating traffic to your product or website is to utilize article directories. While there are literally hundreds to choose from, you want to be careful. You want to choose those that are well established and haven’t been slapped into oblivion by Google. A few you can look at are:

Ezine Articles

HubPages

Buzzle

The whole point of article marketing is the inclusion of your link to your product or website in your bio or resource box. That’s how you drive traffic. A well written article along with a well written bio with a strong call to action will serve you well for years to come.

In some instances, article directories allow you to submit free articles that other website owners can publish on their website.

What’s good about this is the site owners who publish your article on their site are required to leave your bio box intact, which means their readers will land on your site when they click the link(s) in your bio box. In essence, they are driving traffic to your information product page for you… how cool is that!

3. Social Networks

Social networks have become a premier way to leverage the power of the Internet. Where once there were only a few sites on the Internet that were all about socializing, they’ve grown in number and have turned into a behemoth advertising/promotion platform, although everyone pretends it’s all about the content. Nevertheless, it’s a great source of traffic if you use social networks properly.

Online forums have always been a great source of free traffic. You need to make sure you understand the rules of each forum, but, if you’re allowed to hyperlink in your signature file, you’re good to go. Just make sure you participate and your contribution to the discussion is valuable or helpful. If people think you’re knowledgeable and interesting, they’ll want to learn more about you or your product and you’ll get the click-through.

4. Viral Reports

Short reports, also known as viral reports, are a powerful way to drive free traffic to your information product. What you do is create a free, short five-page report for your niche and include hyperlinks back to your product’s site. You then set it loose on the world and let others pass it along and distribute it freely.

Yes, you’re giving something of value away for nothing, but this is a good thing. There’s a very good chance that you’ll see many visitors flooding to your site if your free viral report is able to pique their curiosity.

Conclusion

So there you have it… 4 easy ways to generate free traffic to your product and website. Of course, this is a very short list of traffic generation methods. You just need to choose one to start with then you need to get to it.